You’ve got your own style. Make your own Dockers® commercial and submit it for your chance to win! See your commercial aired during the Jay Leno show!
Director’s tools available on the site.
Once Submissions are uploaded to the Widget they will be made available for viewing and rating by Entrants and visitors.
At the end of the Submission Phase, Sponsor will judge all Submissions on the following criteria:
- Creativity (30%)
- Originality (30%)
- Ability to highlight the Dockers® brand (35%)
- Total Widget User rating (5%)
The highest scoring finalist while be deemed the winner.
One Grand Prize. The Grand Prize winning Submission will be submitted for consideration to NBC as a commercial to be aired once during the June 13, 2008 broadcast of The Tonight Show with Jay Leno. The Grand Prize winning Submission will be shown so long as it complies with NBC’s standards and guidelines for broadcast commercials. The winning Submission will also be available for viewing online at http://www.nbc.com/Dockers between June 14, 2008 and June 20, 2008.
