1. Make a video focused on eye health. 2. Upload your submission between June 22 and August 3, 2009. 3. Sit back and see if your video wins one of 3 prizes on August 10, 2009. Prizes total $3500!The Contest is open only to legal residents of the 50 United States and District of Columbia who are either (a) 18 years of age or older at the time of entry, or (b) 13 years of age or older at the time of entry and currently enrolled in an accredited school (which may be public, private, parochial or home school) in either tenth, eleventh or twelfth grade. All Entries must be submitted and received by Sponsor by 11:59:59 p.m. ET on August 3rd, 2009.Each video must (a) highlight the need for an annual eye exam because eye exams are critical to maintaining proper eye health, and (b) feature one of the following theme categories:
- Sight AND Seen
- BoomerEyes
- School Daze
- Play Hard-Play Safe!
- Fly Eye: Cool Glasses
- ComputerEyes
Videos preliminarily determined to be Eligible Videos will be judged by a panel of three qualified judges from Sponsor’s marketing department based on the following criteria, with the weight given to each as specified:
- Creativity (30%)
- Content’s relation to stated criteria (25%)
- Persuasiveness (20%)
- Overall presentation (25%)
One First Place prize will be awarded to the Entrant who submits the highest scoring Eligible Video: $2,000.00.One Second Place prize will be awarded to the Entrant who submits the second highest scoring Eligible Video: $1,000.00.One Third Place prize will be awarded to the Entrant who submits the third highest scoring Eligible Video: $500.00.To enter this Contest click here
